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The humble purple sweet potato: It just might be the next big super food and it should be coming to a grocer’s near you soon.


With so many different fruits and vegetables we have seen it before: claims that this or that next type of produce is going to be the next big ’superfood’.  More recently with several different types of berries, for example, we have been told this by first scientists, then the media, and then finally by marketers. (who has not received at least one spam email heralding the merits of the acai berry?).  In any case, at this time a strain of purple sweet potato is being developed and tested as the latest superfood, and it already has scientists saying that the vegetable may actually stop people from getting cancer. Wow, that is apretty heavy claim to make about any item from any food group. The logic here is that the designer sweet potato, cultivated for its purple anti-cancer pigmentation, is also thought to contain within it some anti-ageing and antioxidant chemicals. A crop-development expert in the United States has developed this new variety of purple sweet potato with a thicker purple skin and flesh to increase its inherent cancer-fighting properties. Soyoung Lim, a researcher from Kansas State University, said that it differed from purple sweet potato varieties already found in most grocery outlets because both the newer potato’s flesh and skin were purple.

Lim said the potato’s colouring contained the chemical anthocyanin, which is known to lower the risk of cancer and could even possibly slow down certain types of the disease.  According to Lim, “The colour is the important part because the purple colour is responsible for the amount of anthocyanin in the potato.” Two strands of Anthocyanin have already been used by scientists to treat colon cancer and it has even been found that the pigment also slowed down the growth rate of cancerous cells.  Anthocyanin, which produces red, blue or purple colours in several types of food, can also be found in blueberries, red grapes and red cabbage, yet the specially grown purple sweet potato has a higher concentration of the chemical than any other species of potato.  The new variety of purple sweet potato supposedly tastes sweeter than other varieties of potato but is still perfectly edible, this according to Dr Weiqun Wang, a scientist who was also involved in the testing of the potato..  According to Wang, “It’s good not only for cancer prevention but other benefits like antioxidants as well.”

However, it might be quite a while before the new higher concentration variety of sweet potato is made available for consumption by the general public since it is first scheduled to undergo a series of clinical trials through the next year.  Needless to say like I mentioned already, there have been so many other types of produce that have been the subject matter of claims as to their prospective health benefits, in spite of this I do not recall before any variety of food that was tagged with such a basic claim that carried with it such potentially major implications for human health and wellbeing.  As the new purple sweet potato is put through its paces, so to speak, through the next year or so, I look forward to hearing just how impressive the clinical trial results are.


2 Trackbacks/Pingbacks

  1. Pingback: The Humble Purple Sweet Potato: It’s The Next Major Super-food And It Should Be Coming To A Produce Department Near You Sometime Soon. on July 16, 2009
  2. Pingback: The Simple Purple Sweet Potato: It Is The Next New Fangled Super Food And It Should Be Coming To A Grocer’s Near You Soon. on July 18, 2009

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